So, I’ve been freelancing on Fiverr.com since 2014. It’s been an interesting and rewarding journey. Freelancing is a side hustle for me, and I’ve enjoyed every minute of it. I started by checking out all the similar freelancing platforms, making accounts, posting profiles, and deciding what services to offer. I found some success on a couple of other platforms, but nothing as comprehensive as what was offered on Fiverr.com. My primary gig when starting out was copywriting, because reading and writing (English) is my field of expertise. My gigs on Fiverr for writing website copy, direct marketing letters, advertising “jingles,” etc., brought great success, and I advanced to Level 2 Seller status relatively quickly. There were times of feast and famine in terms of clients, but I completed hundreds of orders and maintained a 4.9-5.0 star average in client satisfaction.
Poor Traffic Flow
The traffic was good but not great. As Fiverr has grown, so has the competition among freelancers on the platform. I learned a lot about writing marketing copy just from working with clients and researching their competitors, but I did not get a degree in marketing. I knew there were some knowledge gaps I could fill to bring my services to the next level, and then Fiverr came up with Fiverr Learn. Some people like me don’t have time to go back to college for another degree, especially to gain knowledge for what is at the moment a side hustle. Fiverr Learn offers affordable courses in the industries most relevant to freelancers on the platform.
Content Marketing Courses
I am sure most working people have to endure continuing education to comply with company policies, etc., but how often are those courses engaging and relevant, and not some retiree in the field reading off some dry PowerPoint and insisting you can adapt the information they are regurgitating into something you can use? In the few Fiverr Learn courses I have purchased so far, the speakers are experts in their field and engaging in their presentation. The information they provide is relevant to successful freelancing, and they all have introduced additional tools freelancers can use to make gigs successful. These courses are worth the cost, especially with the frequent generous discounts to be had (I purchased several courses for 25% off).
The Iron Chefs of Content Marketing
Dennis Yu is the chief executive officer of BlitzMetrics and an expert in digital marketing. His informative course on “Personal Branding: Creating a Strong Online Presence” will change the way you look at social media as he walks you through how to use your social media accounts to grow your business. His engaging presentation and approachable demeanor make this an enjoyable learning experience of immense value. And after the course, I was able to reach out to him personally and make an amazing connection in my networking topic wheel (which you’ll learn about in the course). Dennis really goes the extra step with every encounter and client interaction–it is what he teaches and what he does (I received a personal audio message from him the first time I reached out). No wonder he’s at the top of his field.
Jon Youshaei is billed as the “world’s top marketer by Forbes, Entrepreneur, and Inc. magazines; writer for Time Magazine with best-selling e-courses.” His course on “Viral Marketing: 7 Secrets to Promote any Product” really inspired me to step up the marketing of my latest poetry collection, Memoirs of a Witness Tree.
Practical Applications
See, another one of my passions is poetry and, after accumulating a collection of over 40 original poems published in online and print journals all over the world, my book was published by Kelsay Books. Not only was it published, but a poem in this collection was nominated for a Pushcart Prize and the book was named the “Best of the Best 2020” in Poetry by Bookworm Reviews.
This is all very exciting, but these accolades don’t sell copies of the book unless people know about them. Jon’s course on viral marketing, complete with examples of successful and not-as-successful advertising campaigns, expert hacks, and 3rd party programs for data analysis, will help me sell my books as well as advance my freelancing business.
Programs of Value
The courses I recently bought from Fiverr Learn were sold as a program, so in addition to the two experts mentioned above, I received a course I already had on my wishlist, “Social Media Content Strategy” with “renowned marketer” Rita Cidre. I learned how to efficiently create and use content for my social media platforms, and even plan to add another platform to my list. As with the other presenters mentioned, Rita was adept at showing how to accomplish tasks, not merely explaining or reading off a PowerPoint. The program also came with another course by Jon Youshaei, “Stories that Sell: 7 Secrets to Create Killer Content,” as well as courses by Ian Cleary on “Blog Content Strategy” and Sam Laliberte on how to “Launch, Market, and Monetize a Podcast.” I will surely be providing updates once I complete these courses.
See for Yourself
So here I am. Having been a successful Fiverr freelancer for almost seven years, taking a few quality courses on Fiverr Learn has made me extremely excited about what the future holds for my freelancing business. If you are a freelancer, you definitely should check out the Fiverr platform and all it has to offer. If you are a client looking for quality content, you might want to look me up…before my gig fees necessarily approach those of my excellent mentors on Fiverr Learn.